(PRESS RELEASE) PALO ALTO, CALIFORNIA — Silicon Valley Insurtech, Zillion, announces its support of Mercury Free Mining (MFM), a 501(c)3 non-profit organization dedicated to the eradication of mercury use in artisanal and small-scale gold mining (ASGM) and ensuring the public trust in the jewelry industry gold supply chain.
Nearly 40% of global mercury pollution originates from 15 to 20 million ASGM who have no practical alternatives to using toxic mercury in their gold mining. MFM is calling on jewelry industry leaders to stand in solidarity with these miners and commit to the development and deployment of responsible gold-sourcing practices.
Zillion, an Ambassador Circle Member of Mercury Free Mining’s Leadership Council, acknowledges the critical importance of supporting sustainable, efficient, and safe gold mining practices.
“We care deeply about people and the environment”, said Adam Black, Zillion’s Managing Director. “By putting the wellbeing of women and men in the mines at the forefront, and while protecting the fragile environment, the Mercury Free Mining initiative fully aligns with our company and personal values. As an innovator in the jewelry industry, we are honored and privileged to support this important cause”.
Zillion seeks to support causes that have real impact in the industries and communities close to home – organizations like Black Girls Code, Feeding America, Chattanooga Area Food Bank, Jewelers for Children, and Mercury Free Mining.
As part of its mission to simplify and improve the way jewelers and consumers interact with insurance, Zillion stands committed to further aligning its values with innovative, impactful organizations aiming to build a more vibrant future for all.
Zillion Supports Mercury Free Mining originally appeared via instoremag.com